Bing’s Location Based Search Results

Microsoft announced many new features on his blog including Bing search engine results. Bing introduce location based search results to attract more customers and to retain existing users. For example you write “Pizza” and Bing give you results on your location based.

According to Microsoft blog:

As 76 percent of people use search engines to plan trips, events or social gatherings, Bing Local has always provided you with maps to nearby business listings, authoritative reviews and areas of interest. Starting today, we’re going a step further with new improvements that take into account where you are and serve locally relevant information directly in the body of the results page.

Now Bing has also started to record your previous searches while maintaining a history which would push to the top, the results which it believes you are searching for. I hope with this service Bing will attract more users.

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